Channel Business Development Manager - Northeast

Company: Boar's Head Brand
Location: Brooklyn
Posted on: April 17, 2024

Job Description:

Hiring Company: Delicatessen Services Co., LLCOverview:In this role the Channel Business Development Manager is responsible for planning, executing sales strategy and implementing marketing programs within the Foodservice channels assigned. The core channels assigned to the CBDM are: self-operated and regional commercial and noncommercial segments. The CBDM is always available to support our Purveyor network pursuing foodservice businesses within specific channels, develops/sustains business relationships within key customers; and ultimately the CBDM must achieve the goals and targets assigned by his line manager. The candidate should continuously stay updated on the activity of our competitors and ensure that Boar's Head Brand is properly represented in the foodservice industry.Job Description:Job SummaryIn this role the Channel Business Development Manager is responsible for planning, executing sales strategy and implementing marketing programs within the Foodservice channels assigned. The core channels assigned to the CBDM are: self-operated and regional commercial and noncommercial segments. The CBDM is always available to support our Purveyor network pursuing foodservice businesses within specific channels, develops/sustains business relationships within key customers; and ultimately the CBDM must achieve the goals and targets assigned by his line manager. The candidate should continuously stay updated on the activity of our competitors and ensure that Boar's Head Brand is properly represented in the foodservice industry.Essential Duties and Responsibilities:Responsible for implementing sales and marketing programs within assigned customers and channels.Represent, protect and grow our Brand across foodservice channels, including proper branding of accounts.Participate in the development and implementation of channel marketing plans, including channel assessment, channel communication plans, and product mix prioritization.Recommend sales and marketing strategies that improve the effectiveness of the sales approach, help distributors to improve close ratios and grow within existing accounts.Develop channel-based communication plans to drive internal knowledge, outlining optimal brand strategy, product assortment, and applicable culinary solutions.Assist in the direction of the collection of market and competitive data.Personally interact with the customers to identify opportunities. Identify market trends and utilize data and analysis in the development of marketing strategies.Identify operators within assigned channels and develop/implement an execution plan based on the capabilities of Boar's Head and leveraging BH distribution.Participates in visits to key strategic regional accounts with a prepared itinerary.Facilitate the distribution relationship for the acquired businesses.Set up quarterly meeting with line manager to track individual's performance and analyze progress toward appointed goals.Responsible to set-up business reviews and a yearly joint business plan with key customers leveraging the support of the distributor lead and line manager.Document Sales activities in a timely and accurate manner.In case of appointed National or Regional Accounts, the CBDM will require a deeper knowledge of the customer and a more detailed level of information.Maintain profiles of all current and prospective customers while maintaining pertinent documents such as detailed notes regarding status meetings with distributors and presentations with customers.Create and maintain an environment of partnership and collaboration with distributors and with other departments, to ensure the attainment of overall foodservice goals and company goals.Develop, maintain and expand relationships with key purchase influencers as well as economic buyers.Other duties as assigned.Education and Experience4-year college degree preferred or selling chefs. Culinary or Hotel Restaurant degree preferred.Foodservice industry experience (from either operator, distributor or manufacturer side) is preferred.Foodservice sales or marketing experience is essential. Channel related sales experience a plus.Minimum of 5 years of marketing and sales management with demonstrated record of achievement and advancement.1 to 3 years of Food sales experience is highly preferred.Superior strategic and tactical business.Understanding of commercial channels such as: FSR, LSR, Fast Casual Restaurants and their use/need for BH's productsFoodservice broadliner distribution, competition knowledge and understanding of the food cost dynamics.Knowledge of the given sales segments/channelsAdvanced knowledge of Microsoft office: Excel, Word, Outlook, and Power Point.SkillsHighly developed analytical skills and problem-solving skills that leverage quantitative and qualitative information sources.Ability to communicate a potential customer's needs at a level that generate success.Ability to prepare sales presentations tailored to the channel, with strong value propositions associated.Strong culinary knowledge required. Ability to prepare foods to help in demonstrations and events is highly desirable.Positive, motivated team player with the ability to work effectively in a fast-paced environment.Must demonstrate proven success in developing and implementing dynamic product/market strategies.Organizational skills to include time/project management skills and the ability to prioritize projects based on business.Able to recognize, analyze, develop solutions and initiate problem solving action with very little information and/or direction.Ability to effectively communicate with all levels of the organization, particularly with Distributors, Product Managers, peers and cross functional teams.Highly motivated self-starter with results orientation.Location:Brooklyn, NYTime Type:Full timeDepartment:Foodservice

Keywords: Boar's Head Brand, Bayonne , Channel Business Development Manager - Northeast, Executive , Brooklyn, New Jersey